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Test Bank for Music Business Handbook and Career Guide 12th Edition Baskerville
Chapter 1: Overture
Test Bank
Multiple Choice
1. At the turn of the century, which business emerged as a way to legitimize and
monetize music file downloading?
a. Napster
b. Grokster
c. BuzzAngle
d. iTunes
Ans: D
Cognitive Domain: Knowledge
Answer Location: iTunes Arrives
Difficulty Level: Easy
2. Which is a virtually unregulatable yet broadly accessible platform used to distribute
digitized music files between computers?
a. master tape
b. rack robber
c. P2P file
d. analog catalog
Ans: C
Cognitive Domain: Knowledge
Answer Location: Digital Threat Grows
Difficulty Level: Easy
3. What 20th-century merchandiser allowed music lovers to buy records in a wide
variety of retail environments?
a. indie labels
b. neighborhood record stores
c. rack jobbers
d. vaudeville theaters
Ans: C
Cognitive Domain: Knowledge
Answer Location: Mass Media
Difficulty Level: Medium
4. Who was most successful at generating revenue for themselves from live music
performances?
a. cathedral choirboys of the Middle Ages
b. Wolfgang Amadeus Mozart
c. P. T. Barnum
d. Greek and Roman theaters
Ans: C
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